Examples of Recent Projects Include:

A specialist engineering and manufacturing business:  had a familiar business problem.  The owner-manager thought he could step back from his business and work part-time. Before long, a dose of reality came in the shape of declining profits, lack lustre productivity and no sense of direction. In truth, businesses rarely stand still. They are either growing or shrinking. And in this case, the shrinkage was becoming serious - serious enough for him to return to the day-job. Determined not to make the same mistake again and plan a better exit from his business he recruited turnaround specialists Pooled Resources. They proved to be the turning point and both sales and profitability are growing again.

A hosted IT infrastructure solutions company: was looking to develop channel partners in the US.  A targeted campaign using direct marketing tools has enabled them to do that quickly and effectively.

A Document Management company: needed to have a better understanding of what their potential customers understand by the term ‘document management’ and the decision making process those potential customers go through to assess and purchase their document management solutions.  As a result of the research the company had a better understanding of how those potential customers view document management as an issue and what they expect from a document management solution.

A a Graphics and Publishing Software Company: was looking to ascertain target market opinion as to who produces the best design software and where potential users would place the company in terms of both personal and market perception. 

A Private Wire Telephone Service Company: wanted to ascertain the awareness of the company in a new market place together with an assessment of the current providers and future market trends to identify whether a new market opportunity exists.

A provider of Internet Security Software: wanted to establish whether security was the responsibility of the Users or the ISPs and whether it was seen as a real issue for one or both groups.

A Financial and Business Management Software company: needed to establish brand name and company name awareness and ascertain whether potential users thought that those names were companies or products and if any of them were connected. 

An ISP: wanted to ascertain the awareness of the company and the knowledge of potential users as to the products and services provided by that company and whether they would consider that company as a potential supplier.